Bog Standard Postcards
The postcards came about on one of my flights back from Europe. I was working in Europe for almost 6 months and i was truly missing Australia, the beach, friends etc...
One of the things that i most missed was Aussie slang... we kind of take it for granted, and some even hate it, but we all speak it in one instance or another...
So while on a stop over I jumped online and picked my favorite Australian colloquialisms, and worked on the design of them on the last leg of the flight..
By the time I landed in Brisbane I had them all, one month later they were in production...
I never been the type of being too patriotic, been traveling most of my life, and culture is one of my main sources of inspiration.
When I was a kid going to school in Argentina, i have fond memories of all of us standing in line in the playground and raising the Argentinean flag while singing the national anthem,
We did most of the times found it boring and senseless, but there was some sort of patriotism and a sort of link that made us all one..
When I finally moved to Australia, i remember one of the first things that strike me was the amount of diverse cultures that exists in this country.
What I also discovered is that all of this cultures are linked by love to the country and the way of life, but this usually is in my eyes not represented in the Anthem,
Maybe cause we found that other songs unite us more than the anthem such as 'Waltzing Matilda'.
So I chose to use some of the lyrics of the Australian Anthem that point out old and contemporary issues and ideals that make Australia so unique, and show how timeless this song really is.
Together we can make Australia the lucky country: tolerant and sustainable.
Alexander Lotersztain was born in Buenos Aires, Argentina in 1977, he graduated from Design at Griffith University QCA in 2000. Director of Derlot Pty. Ltd., the multi-disciplinary studio focuses on array of projects both nationally and internationally.
He has participated in international exhibitions with Sputnik, Designers Block London, Tokyo, Milano, New York, San Francisco, Berlin, Moscow and one of his products is part of the design Collection at the Pompidou Museum in Paris.
He currently collaborates with companies around the globe including IDEE-Sputnik/Japan, Planex/Australia, SIGG/Switzerland, COVO/Italy, Asahi/Japan, Mizuno/Japan Ufl/New Zeland, Escofet/Spain, S&G/Australia and InAfrica Foundation as lead design consultant.
Mr. Lotersztain was named one of 100 most influential top designers worldwide in &fork by Phaidon, top "10" most influential faces in Design by Scene Design Quarterly 2007 and top 10 of 100 Young Brightest Australian Achievers Bayer/Bulletin Award. Has won many awards in both product and interior design and his work has appeared in design journals around the world. Alexander is also part of the "Smart State Council work group" for the Queensland Government, drafting the Smart State design Strategy 2020.